Tuesday, March 31, 2009

Advanced Color Class with David Adams

This last week we had eight (8) of our staff attend the Advanced Color Class that defines the process of creating exceptional hair color. The following team members from LIV Aveda Salon & Spa attended this class: Jill, Catina, Amy G., Jenna F., Jonnel, Ashley S., Whitney, and Jessica.

The class was performed by David Adams. David Adams, Technical Artistic Director for Aveda Corporation, is responsible for the development of Aveda Advanced Academies on a Global basis. He will oversee the technical development of the Purefessional program, Master Jam and Aveda on Tour. In addition, David collaborates with the Creative and Marketing teams to develop seasonal collections and strengthen Aveda’s link to the art, fashion and design communities. His vision is to create work that speaks to the hairdresser through images that inspire them linked to education that sustains them.

Among David’s many celebrity clients are Alex Kingston, Anna Friel, Bjork, Brenda Blethyn, Cher, Claudia Schiffer, Heather Graham, Jude Law, Kylie Minogue, Minnie Driver, Peter Gabriel, Sadie Frost, The Spice Girls, Sting and Stockard Channing. He has worked on numerous fashion shows, including Alexander McQueen, Hussein Chalayan and Balenciaga. His film work includes Secrets and Lies, Shopping, Event Horizon, From Hell and Killing Me Softly. He has worked in the theatre on Bugsy Malone and Six Degrees of Separation, and his television assignments have included Eastenders, ER, Poirot and The Governess. He has also been involved with advertising campaigns for Miu Miu, Prada and Citroen.

David has received the Most Inspirational Education Award (2002) and Most Innovative Technique Award (2001) both from HaircolorUSA and Aveda’s prestigious Master of the Arts Award (2000). With Jacki Wadeson, he is the author of The Art of Hair Colouring, published by Macmillan in 1998.

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